Clean Your Dirty Face's Subscription Skincare Success

The Challenge

Clean Your Dirty Face is a skincare brand focused on making professional-grade facial treatments accessible. They wanted to build a subscription model that would create predictable recurring revenue while making it easy for customers to maintain their skincare routines.

The challenge: implement a seamless subscription experience that encourages long-term customer relationships.

Our Approach

We built a comprehensive subscription-first eCommerce experience:

Subscription Infrastructure

• Recharge integration for subscription management
• Flexible delivery frequencies (monthly, bi-monthly, quarterly)
• Easy pause, skip, and cancel options
• Customer portal for self-service management

Conversion Optimization

• Clear subscription value proposition on product pages
• Subscribe-and-save pricing incentives
• Streamlined checkout flow for subscriptions
• Post-purchase upsell opportunities

Customer Experience

• Automated renewal reminders
• Easy product swaps within subscriptions
• Referral program integration
• Loyalty rewards for subscribers

The Results

The subscription program has become a key revenue driver for Clean Your Dirty Face. Customers appreciate the convenience of automatic deliveries, and the business benefits from predictable recurring revenue and improved customer lifetime value.